Leaflet Development

To relate to the parody advert film I created, I wanted the print to hold some humour and I decided to do this by creating a tacky and over the top style but done in a somewhat professional technique.  Even though the cover is pretty simple n sleek, when the leaflet is opened there is a burst of childish colours, stars and random extras (Bookmark and wallet photo).

Starting the Leaflet

I began putting the front cover of my leaflet together using the software Adobe Photoshop. As well as taking the elements of the Matalan leaflet, like personalisation and a tear off section, I liked the look of the title banner. However it starts to look too similar to the Matalan leaflet being a white banner so I will change it into just having white text. 

The way I began making the tear off bookmark, I feel looks boring and needs to be more fun and eye catching, so I’m going to redesign this section again. 

Print Workshop

Using the RAW file taken in the Photography workshop, I was shown and experimented with more in-depth editing, which I then professionally printed the final edited photo on premium semi-gloss paper.